Previous Work

An animated cheerful pig character holding purple balloons with the text 'PigOut' and a purple rectangle with the words 'The YouTube Series'. Small text lists group members' names, and a hand holding fried chicken is in the bottom right corner.

While developing promotional campaigns for the relaunch of a vegan pork rind alternative, PigOut- my team worked alongside high profile investors such as Snoop Dogg and Rob Dyrdek to curate unique community events and product showcasing.

During this process, COVID restrictions forced us to pivot our campaigns to focus on reaching people digitally during isolation. This included TikTok Challenges that played on Snoop’s popular hit “Drop it Like It’s Hot” while trying to catch the snack’s Hot variety. As well as drumming up some User-Generated Content by creating a contest for the best recipes that included the product.

A man sitting on the ground surrounded by six dogs in an outdoor park during sunset, with a purple banner that says, 'Puppy Love with Cesar Millan,' and a small purple box at the bottom left corner that reads, 'Chill Out with Pig Out, A Limited Serie

A man standing next to a person in an inflatable pig costume on a grassy rooftop overlooking a city, with purple promotional text on the right side of the image that reads, 'Rob Dyrdek Presents: LaughOut with PigOut. Chill Out with PigOut. A Limited

A man wearing a black jacket and hat holding a bag of PigOut potato chips stands next to a large pink inflatable pig with cartoon eyes and nostrils. Behind him is a slice of avocado toast topped with mashed avocado. There are purple circular text box

A woman wearing a colorful headscarf and sunglasses sitting on a couch in a kitchen, reaching out to a silhouetted celebrity guest with a question mark and the text "Getting Real with Snoop." The table in front of her holds various bags of pig-out sn

AMerica’s Estate Planning Lawyers

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Analyze IT

Code it

R programming code on top of two histograms showing customer lifetime value data for all genders and females only, with pink background.

A white card with the text "Consumer Behavior in the Cosmetic Industry" is placed on a pink background surrounded by pink flower petals and a lipstick.

Solve it

Promote it

Flowchart titled 'Exchange model - Filming Project' outlining offers, video content, network and resources, and building use/research topics with arrows indicating connections among these elements, focusing on video production, funding, and research topics.

Text promoting a children's charity event, with the words 'Champions for Children 5K Trail Run/Walk' in colorful, bold letters, and a graphic of running shoes.

Dream it.

Promotional poster for the Fury Schwarz fight, featuring two male fighters with intense expressions, scheduled for June 15, 2019, at MGM Grand Garden Arena in Las Vegas.

Business card for Brooke Coxe, a paralegal, with contact information and a design featuring gold geometric accents and a map of the United States.

During my studies, I interned with Top Rank Boxing- the world’s leading boxing promotion company- in Las Vegas. Working directly under Vice President Dena DeBouef to promote upcoming fights.

This included coordinating the events with MGM Grand, engaging with VIP guests and media (ESPN) to optimize promotion of each fight, hosting post-fight press conferences, and helping maintain positive relations with the fighters such as World Heavy Weight Champion Tyson Fury.

ReBranding

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, having an identifiable brand goes a long way. For companies just starting, looking to grow, or wanting to have a refresh- it all starts with cohesive branding.

Make it stand out.